Training Manajemen

How to Sharpen Your Business Writing Skills

How to Sharpen Your Business Writing Skills

Ibis Slipi Hotel Jakarta| 5 – 7 Oktober 2010 | Rp.5.250.000,-


Get the business writing skills to compose powerful, professional documents that get attention and prompt action.

To attract the attention of today’s busy readers, you must respond to their need for clarity and conciseness in written communication. In this four-day workshop, you’ll get the business writing skills you need, overcome “writer’s block,” learn to recognize and avoid common mistakes and receive a tool kit of proven techniques for delivering information powerfully, persuasively and professionally. Bring a current project and get one-on-one feedback on your business writing skills.


How You Will Benefit

  • Update and improve your business writing skills for more effective and persuasive e-mails, memos, letters and reports
  • Organize your documents with your readers’ needs in mind
  • Create reader-friendly layouts to highlight important information
  • Craft sentences that get and hold your readers’ attention
  • Edit your writing for clarity and ease of reading
  • Avoid archaic expressions and common grammar, punctuation and usage errors


    What You Will Cover

    Seven General Concepts

    • Stating your purpose quickly
    • Separating details from actions
    • Writing conversationally to engage your readers
    • Updating your writing style for today’s business environment
    • Being specific and concrete
    • Being personal and positive
    • Avoiding overworked words and phrases

      Organizing Information

      • How to start writing quickly
      • Organize information to help your readers
      • “Data dumping” and mind mapping as organizational tools

        Being Concise and Clear

        • Measure your writing efficiency
        • Recognize and eliminate unnecessary words, phrases and repetition
        • Techniques for writing concretely
        • Substitute heavy, confusing phrases with simple language

          Using Strong Verbs

          • How strong verbs improve writing
          • Identify and avoid masked and passive verbs

            Writing Letters

            • Salutations and openings that get attention
            • Effective transitional sentences and closings
            • Personalize your letters to create interest and establish credibility
            • How to be positive and convey sincerity
            • Write refusal letters with clarity and tact

              Reviewing Mechanics

              • Correct grammar, punctuation and word usage
              • Parallel construction
              • Proofreading techniques

                Showing Emphasis

                • Structure your sentences for greater impact
                • Reduce unnecessary story details
                • Design your page effectively

                  Writing E-Mails, Memos and Reports

                  • Write simple, to-the-point e-mails
                  • Create attention-getting subject lines
                  • How to write a strong lead sentence
                  • Use a reader-friendly layout to emphasize main ideas
                  • Best practices of e-mail etiquette
                  • Organize your findings into a concise, effective format
                  • Design strong paragraphs to state your case powerfully
                  • Add graphic elements to organize and support your ideas
                  • Use an effective format for proposals


                    Who Should Attend

                    All business professionals who are required to present ideas in writing and wish to sharpen their business writing skills. Recommended: Bring a sample written piece for self-evaluation.

                    Note: This course focuses on business writing skills. Participants interested in improving grammar should register for the Grammar Course.


                    Extended Training Description

                    Learning Objectives

                    • Organize Writing to Be Clear and Persuasive
                    • Create Layouts That Are Reader-Friendly
                    • Craft Sentences That Get the Reader’s Attention
                    • Edit Documents for clarity and Ease of Reading
                    • Write Effective Documents, Including E-mails, Memos, Letters and Reports
                    • Follow Rules of Grammar and Punctuation

                      Seven General Concepts

                      • Identify Seven General Principles That Help Achieve Writing Success

                      Organizing Information

                      • Learn How to Start Writing Quickly
                      • Learn How Organizing Information Helps Our Readers
                      • Practice Data Dumping and Mind Mapping as Tools for Organization

                        Being Concise

                        • Identify and Eliminate Sentence Cloggers
                        • Avoid Unnecessary Documentation

                          Using Strong Verbs

                          • Recognize How Using Strong Verbs Improves Writing
                          • Identify and Practice Avoiding Masked Verbs
                          • Identify and Practice Avoiding Passive Verbs

                            Being Clear

                            • Understand What Motivates People to read
                            • Substitute Simple Language for heavy, Confusing Phrases
                            • Be Concrete and Specific
                            • Use Transitions Effectively

                              Writing Letters

                              • Improve Your Tone
                              • Sound Sincere and Personal
                              • Be Positive in Your Approach

                                Reviewing Mechanics

                                • Review Grammar, Punctuation, and Word Usage
                                • Practice Using Parallel Construction
                                • Learn Proofreading Techniques

                                  Showing Emphasis

                                  • Put More Impact into Your Sentence Structure
                                  • Reduce Unnecessary Story Details
                                  • Design Your Page Effectively

                                    Writing E-Mails and Memos

                                    • Get action with E-Mail

                                      • Command Attention with Subject Lines
                                      • Create Layouts That Are Easy to Read
                                      • Manage E-Mail Etiquette with Commonsense Courtesy
                                      • Structure Memos to Persuade, Solve Problems, and Inform

                                        • Organize Your Thoughts with a Choice of Plans
                                        • Put Key Ideas Up Front
                                        • Write clear and Concise Procedures

                                        Writing Reports

                                        • Organize Ideas into an Effective Format
                                        • Design Strong Paragraphs
                                        • Use Graphic Elements Effectively
                                        • Use an Effective Format for Proposals


                                          Instructor
                                          Team Expert

                                          Schedule
                                          5 – 7 Oktober 2010
                                          3 days

                                          Venue
                                          Ibis Slipi Hotel Jakarta

                                          Tuition Fee
                                          Rp.5.250.000,-    per participant, excluding accomodation & tax.


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