Training Manajemen
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COSTUMER FOCUS SELLING SKILL – Pasti Jalan

COSTUMER FOCUS SELLING SKILL

Hotel Lor In, Karang Anyar | 6 – 8 Februari 2013 | Rp  7.000,000,-/ participant

 

 

Deskripsi 

Selling atau penjualan merupakan bagian terpenting yang menopang kehidupan sebuah perusahaan. Proses penjualan atau selling ini harus dijalankan dengan baik dan tepat sasaran sehingga dalam prakteknya proses selling mampu memberikan kontribusi yang berarti dalam untuk kelangsungan sebuah perusahaan. Untuk itu diperlukan pemahaman teknik menjual yang baik, dan untuk itu perlu diadakan pelatihan teknik penjualan. Pelatihan teknik menjual ini difokuskan kepada bagaimana memenuhi kebutuhan pelanggan sehingga sangat cocok untuk staf penjualan yang bergerak dalam bidang penjualan jasa, barang yang sulit dan kompleks, kontrak tender, ataupun barang/jasa yang bernilai tinggi. Pelatihan ini dimaksudkan agar peserta mempunyai pemahaman dan ketrampilan mengenai Professional Selling Skills; memahami langkah-langkah teknis, konsep, sikap, dan perilaku yang dituntut dalam bidang penjualan; memperluas pengetahuan mengenai lingkungan penjualan dan pemasaran; dan dilengkapi dengan teknik membimbing dan menjadi mentor untuk sales persons junior ataupun yang baru.

Course  Content 

1: ROLES OF SALESPERSONS

  •  Market Conditions and Challenges;
  •  Building Competitiveness Factors;
  • The Selling Challenges;
  • The Role of Salesperson;
  •  The Persuasive Selling Process;

2: PROSPECTING AND CONTACTING

  • The Prospecting Funnel;
  • The Power of Referrals;
  • Qualification and Sales Strategy;
  • Initial Contact; Introduction Letter;
  • Initial Contact: Phone Call;
  •  Cold Calling;
  • Choosing Methods of Contact;
  •  Tips for Telephone Appointment.

3: PLANNING THE SALES

  • Planning the Sales;
  •  Anticipating the Customer’s Needs;
  •  Qualifying the Sales;
  • Developing Relationship with prospect.
  • Gathering Information;
  • The Information Gathering “Funnel”;

GROUP DISCUSSION: PREPARING PRODUCT BENEFIT

INDIVIDUAL PRESENTATION AND FEEDBACK

Each participant will be asked to presents the benefits of each products using OHP and or LCD presentation tools. Instructor and the participants will give their opinion and feedbacks.

4: PRESENTING SOLUTION AND CLOSING THE SALES

  • Presenting Solution;
  •  Deciding on the Value-added Solution;
  • Checking for Viable Solution;
  • Developing the Presentation Strategy;
  • Written Proposals;
  •  Gaining Customer’s Commitment (Closing the Sales);
  • Buying Signals;
  • Action – Keeping the Commitments;

5: WORKING WITH OBSTACLES AND HANDLING COMPLAINTS

  •  Working with Obstacles;
  • Customer Obstacles;
  •  Types of Obstacles;
  •  Dealing with Obstacles;
  • Tips in Handling Complaints

INDIVIDUAL ROLE-PLAY: GATHERING INFORMATION AND SELLING TECHNIQUES

6: COACHING AND MENTORING

  • Introduction to coaching;
  • What is coaching, counseling, and mentoring;
  • How to determine if coaching is needed;
  • coaching model;
  •  Feedback exercise; performance feedback tips;
  •  Steps for conducting formal observation;
  •  Coaching response exercise;
  •  Review of handling difficult employees;
  • Effective mentoring techniques

INDIVIDUAL ROLE-PLAY: DEALING WITH OBSTACLES AND HANDLING COMPLAINTS

 

Trainer

SINGGIH SANTOSO,

Sebagai trainer dalam pelatihan karyawan Pertamina, Chevron, Medco, Star Energy, PLN dan Perguruan TInggi, pada bidang manajemen logistic, supply chain-management, procurement management, purchasing management, inventory management, statistical quality control for improving productivity, business forecasting and feasibility study, marketing, customer satisfaction, computer for manager, effective communication skill, time management, training for trainers.

Time & Venue

  • 6-8 Februari 2013
  • Hotel Lor In : Jl. Adi Sucipto 47 Solo Barat/Karang Anyar

Who Should Attend

Bagian keuangan, accounting atau bagian lain yang berhubungan dengan keuangan

Public Training

Course Fee: Rp  7.000,000,-/ participant Nett

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